Things in transition

Back in October, I was reminding people to keep up with their social networks as the recession brought challenges. While it was hardly prescient, it was brought home to me when my role at work changed; my operating division had what’s called a headcount challenge – basically, they needed less people to run the work […]

The Foreign & Commonwealth Office – social media experts?

I’ve just remotely attended a really interesting presentation in London [OK, I attended remotely], by Media Snackers who talked about engaging with the young, through social media and so on. Couple of things: The world’s changed, and it’s not turning back used to be their strapline – but they’re now emphasising cheaper, quicker, sexier as […]

Social Media & Knowledge Management

Social Media in the Enterprise I wondered about the impact social media tools were making in knowledge management for the enterprise. We have got some very rapid growth in the takeup of the tools in my company; we have loads of wikis, internal blogs – growing use of Twitter. I wondered about the difference between […]

@SouthwestAir responds to questions to La Guardia

I’ve posted about corporate use of Twitter before. I like the way it can build a brand’s position and personality. I really liked this use of a response to a question from Jaunted by the Twitter face of @SouthwestAir (Christi) – and of course, she tweeted about it. Now, that’s a great way to use […]

Will your social media engagement scale?

Do you listen to your customer? We do … that’s what we all say. It’s what we all want to do. Sometimes, particularly in a big corporate, it gets to be a bit difficult to hear what they’re all shouting to you. Sometimes, it might be “Thanks”; sometimes, “Can you do it tomorrow?”; it might […]

Websites, blogs and content management

Please, can we have a website? How many of us get questions like that? I did, and the Cromarty Coastguard website was the result. So, the answer was “Yes”. Recently, my local Coastguard Team decided they wanted to get a quick team website off the ground. Most of the team are happy with the internet […]