Two face
Two face

Having seen all the furore about Facebook names, I got mine.

Originally, it is http://facebook.com/steveellwood.

However, you can also find it – and me – at http://steveellwood.com/facebook.

Similarly, I’m http://twitter.com/steveellwood – but you can find me at http://steveellwood.com/twitter.

What’s interesting – to me in any case –  is how I ended up with my “branded” pages.

I’d seen Paul Downey, @psd, make a comment about facebook names. I’d a while ago added Anil Dash, @anildash to my friendfeed list – to my shame, I’ll admit I’m still learning what I might do with Friendfeed, so I spotted the Facebook names post I blogged about the other day.

In the comments about that, I saw the approach Ross Rader (@rossrader) took, using the link to his domain.

I twittered about this, and a friend and colleague Rob Collingridge, @robcollingridge, took this up, and implemented it on his domain. I’m like “Wow, was that easy to do?”

Rob sticks up some instructions on his Facebook wall. Drat, my domain is hosted on wordpress.com. Maybe I need to selfhost. I’ll ask.

Another twitter friend, @akaSteve, encourages me, and kindly offers assistance. I already have hosting though, so a day later, my domain is moved, my blog is moved and upgraded – and I can point to Twitter and Facebook from my domain.

All because I saw something on Twitter.
Image Credit: larry&flo

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I’ve just remotely attended a really interesting presentation in London [OK, I attended remotely], by Media Snackers who talked about engaging with the young, through social media and so on.

Couple of things:

The world’s changed, and it’s not turning back

used to be their strapline – but they’re now emphasising

cheaper, quicker, sexier

as what the social media stuff can do. Look at their site to see what they are about.
A couple of the points they raised struck me – the takeup of social media amongst the young is astonishing; they highlighted a Forrester report which segment the social media area into

  • Creators
  • Critics
  • Collectors
  • Joiners
  • Spectators
  • Inactives

and this is segmented by age – with the creatives and critics highly represented in 16-24, with spectators and inactives being preponderantly 50+ (like me!)

perhaps nothing too new for some of us – although there are scary figures about the change in media consumption, but something he said struck a chord. More or less:

… a lot of people seem to be getting into the space; I mean, look at the Foreign & Commonwealth Office – they’re a lot of suits, but they’re on Flickr, on YouTube, on Twitter, they blog… where are you? I mean, c’mon guys…

I thought, that can’t be right, can it?
Hmm…
So, I had a brief look, and found a Flickr, YouTube, Twitter and blog platform presence for the Foreign & Commonwealth Office. It may not be exciting, but it looks like they do have a coherent social media strategy.

What are you doing?

If someone looks for you on Flickr, YouTube, Facebook, or Twitter – what will they find? If they search for a blog presence or social media involvement – what will they see?

If you’re not taking part in the conversation… it will go right on. Without you.

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I’ve posted about corporate use of Twitter before. I like the way it can build a brand’s position and personality.

I really liked this use of a response to a question from Jaunted by the Twitter face of @SouthwestAir (Christi) – and of course, she tweeted about it. Now, that’s a great way to use your Twitter account. They get it.

read more | digg story

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